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Interactive brand experiences

GET PEOPLE PLAYING.

Nudge Studios creates gamified campaigns and interactive experiences that turn audiences into players and creators.

Drag the loose one. Go on.

As seen on Instagram, in filters for
  • L'Oréal
  • Spotify
  • Nestlé
  • Krispy Kreme
  • Etisalat
  • WE
  • Cairo International Film Festival
  • Mountain View
  • European Union
  • Ovio
  • Suits
  • In Your Shoe
What we do

Give them something to do.

We start with what people will do, then design the media around it. Here are six ways we do that.

01

Gamified Campaigns

Turn a campaign into something people join, with challenges and quests built around your message.

02

Branded Mini-Games

Simple games built around your brand that take thirty seconds to learn and are hard to put down.

03

UGC Campaigns

Give people a reason to make something and a place to share it. Your audience ends up making your content.

04

Rewards

Competitions, prizes and levels that keep people coming back for another round.

05

AR Experiences

Digital layers on the physical world, like packaging that comes alive or a store that reacts when people walk in.

06

AI Experiences

Experiences that respond to each player, so everyone gets a different game and a reason to share theirs.

How it works

People remember what they do.

What your brand gets back.

6 of 6 unlocked
  • ✓UnlockedAttention people choose
  • ✓UnlockedMinutes of play
  • ✓UnlockedVisits that become habits
  • ✓UnlockedData given willingly
  • ✓UnlockedContent that travels
  • ✓UnlockedResults you can measure
How we think

Attention is rented. Participation is owned.

A nudge is a small push toward doing something. Each one moves people a little further in, and after enough of them an audience starts to act like a community.

  1. 01
    WatchingMost advertising asks people to sit still and watch.
  2. 02
    PlayingThey tap, score or take on a challenge. It's a small decision to take part.
  3. 03
    CreatingPeople make something of their own with it.
  4. 04
    SharingThey send it to friends, and the audience does the reaching for you.
About Nudge

Why "Nudge"?

We started Nudge because we were tired of ads people skip. The best brand moments we could remember, like the challenge everyone tried or the game the office couldn't stop playing, had one thing in common: people did something.

So that's what we make: small pushes that get people from watching to playing, and from playing to sharing.

Born in Egypt, working with brands everywhere.

Your turn.

Tell us what you need people to do. We'll design the push.

We reply within an hour.We only use your details to reply to you.

Or mail us at nudge.studios@outlook.com